September 24, 2019 - News

"Spark Progress" by Converse

Our coatings were the protagonist of the "Spark Progress"

Our coatings were the protagonist of the "Spark Progress" campaign, which supports new talents and develops innovative and more sustainable ways to make the iconic sneakers of the American brand.

The installation was the result of the artistic direction of Alessio Bruno Pomioli, who gave new life to objects such as boat covers, restaurant tablecloths and recycled plastic bottles. Our water-based coatings were used for the set and for the live painting performance on denim garments.

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